Retreat to the woods
Hiding out this week in the Wisconsin north woods… the Heartwood Conference Center, just outside Minong to be specific. Beautiful setting, quiet in terms of people and traffic, but very melodic with birds and frogs, where you can sleep with the patio doors open all night long and wake to the call of a loon. And in truth, the mosquitoes have not been too bad.
Marketing, Goals, and Focus
I have been doing some sketching of the great spring landscapes, crooked pine trees, and the lake, but mostly working through business strategies. This is the second year I have done this, and I love the time away from the studio to think and plan for the future. Last year my focus was on my business identity, brand, and direction. This year my focus is on marketing goals. I will revisit the notes and plans from last year to make assessments and adjustments as well. While I am not creating a traditional ‘business plan’, I am defining my why, the how and a plan to keep myself focused. This self-imposed retreat helps me to figure out what I need to do, and where I want to go, though I tend to get fuzzy in planning the path to get there.
But now that the sun has come out from behind the clouds, I think it is time to get the sketchbook back out…
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